Privacy Policy

Privacy Policy – Hema Handels GmbH
Effective Date: August 3, 2025

1. Introduction

Hema Handels GmbH (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you interact with us through our website, communications, services, or other touchpoints (collectively, the “Services”).

2. Data Controller

Hema Handels GmbH
Address: Binzer Alle 14a, 15834 Rangsdorf, Germany
Email: rm@hema-handels.com
Phone: +4933078916674

If appointed, our Data Protection Officer (DPO) can be reached at: rm@hema-handels.com

3. Information We Collect

a. Information you provide directly:

• Full name

• Company / Organization

• Job title

• Email address

• Phone number

• Business address

• Payment and billing information (processed via third-party payment providers)

• Communications (e.g., inquiries, support messages, contract negotiations)

b. Information collected automatically:

• IP address

• Device and browser information

• Pages visited, navigation behavior, timestamps

• Cookies and similar tracking technologies

• Approximate geolocation (if applicable)

• Usage analytics (e.g., via web analytics tools)

c. Information from third parties:

• Business references

• Enriched or aggregated data from trusted partners (e.g., validation services, CRM integrations)

4. Purposes of Processing

We process personal data for purposes including but not limited to:

• Providing, operating, and improving our Services

• Business communication and support

• Contract negotiation and execution

• Payment processing and invoicing

• Customer due diligence and compliance

• Sending updates, newsletters, and marketing (with consent where required)

• Fraud prevention and security

• Legal and regulatory compliance

5. Legal Bases (for EU / GDPR Residents)

Depending on the context, we rely on one or more of the following legal bases:

• Performance of a contract

• Consent (where you’ve opted in)

• Legal obligation

• Legitimate interests (e.g., improving services, security), provided your rights do not override those interests

6. Sharing of Data

We may share your personal data with:

• Service providers: Hosting, analytics, CRM, email delivery, payment processors, etc., under contractual confidentiality obligations.

• Business partners: In joint offerings or integrations as agreed.

• Legal/regulatory authorities: When required by law or to protect our rights.

• Successors: In connection with mergers, acquisitions, or asset sales (with compatible use).

7. International Transfers

Your data may be transferred outside the European Economic Area (EEA). Such transfers are safeguarded by:

• Adequacy decisions

• Standard Contractual Clauses

• Other appropriate safeguards (e.g., binding corporate rules)

8. Data Retention

We retain personal data only as long as necessary to fulfill the purposes listed, including:

• Duration of our business relationship

• Compliance with legal retention requirements (e.g., accounting, tax)

• Defense of legal claims

9. Security

We implement reasonable technical and organizational measures to protect data against unauthorized access, alteration, disclosure, or destruction. These include access controls, encryption (where appropriate), and periodic security reviews. No system is entirely immune to risk, but we continuously improve our security posture.

10. Your Rights (EU / GDPR)

If you are in the EU or covered by similar laws, you may have the right to:

• Access the personal data we hold about you

• Rectify inaccurate or incomplete data

• Request deletion (“right to be forgotten”)

• Restrict processing

• Object to processing based on legitimate interests

• Data portability

• Withdraw consent (where relied upon)

• Lodge a complaint with a supervisory authority

To exercise any of these rights, contact us at: privacy@hema-handels.com. We may require verification of identity.

11. California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including:

• The right to know what categories of personal information we collect, use, and share

• The right to request deletion of your personal information

• The right to opt out of “sale” of personal information (we do not sell personal data unless expressly stated)

• The right to non-discrimination for exercising your privacy rights

To submit a CCPA request, email: rm@hema-handels.com. Identity verification is required.

12. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Enable core functionality

• Understand usage and improve our Services (analytics)

• Personalize experiences (where applicable)

You can manage cookie preferences through banners/settings or via your browser, though disabling certain cookies may affect functionality.

13. Minors

Our Services are not directed to children under 16. We do not knowingly collect personal data from minors without verified parental consent.

14. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be communicated via the website or email, and the “Effective Date” will be updated.

15. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices. Please review their policies separately.

16. Contact

For questions, rights requests, or concerns:
Email: rm@hema-handels.com
Address: Binzer Alle 14a, 15834 Rangsdorf, , Germany

17. Supervisory Authority & Complaints

If you are in the EU and believe your GDPR rights have been violated, you may lodge a complaint with the competent supervisory authority. For Hema Handels GmbH, which is registered in Rangsdorf, Germany, that is the Brandenburg Commissioner for Data Protection and for the Right of Access to Files (Landesbeauftragte für den Datenschutz und für das Recht auf Akteneinsicht Brandenburg).